The Look Book

Stories We Wear

Every Blade & Rose design begins with a story — a character sketched on the back of an envelope, a walk through the countryside, a bedtime tale that sparked something. These aren't just prints on fabric. They're little worlds your child carries with them, from first crawl to first day of school.

The Gruffalo

A mouse took a stroll through the deep dark wood — and found his way onto our leggings. Our Gruffalo range captures the magic of Julia Donaldson and Axel Scheffler's beloved story: the tangled woodland, the wide-eyed creatures, the thrill of being a little bit brave.

Designed for children who love to be outside, the Outdoor Adventure collection pairs rich forest greens with hand-drawn illustrations. It's the kind of print that gets braver with every wear.

Gruffalo™ Outdoor Adventure Leggings Gruffalo™ Outdoor Adventure Leggings $29.00 Gruffalo™ Outdoor Adventure Top Gruffalo™ Outdoor Adventure Top $35.00 Gruffalo™ Outdoor Adventure Hoodie Gruffalo™ Outdoor Adventure Hoodie $69.00 Gruffalo™ Outdoor Adventure Zip-Up Romper Gruffalo™ Outdoor Adventure Zip-Up Romper $46.00
Into the Woods →
Harry Potter™ Hedwig Junior Leggings - Blade & Rose UK
Harry Potter™ Hedwig Bib - Blade & Rose UK

Harry Potter™ Hedwig

Inspired by Harry's loyal snowy owl Hedwig, our officially licensed Harry Potter™ Hedwig collection is designed for little wizards and witches aged newborn to junior!

Bring a little Hogwarts magic into everyday adventures! Designed for the tiniest of Harry Potter™ fans, these enchanting products combine the comfort you know and love from Blade & Rose with the wonder of the wizarding world.

Harry Potter™ Hedwig Leggings - Blade & Rose UK Harry Potter™ Hedwig Leggings $29.00 Harry Potter™ Hedwig Top - Blade & Rose UK Harry Potter™ Hedwig Top $35.00 Harry Potter™ Hedwig Hoodie Harry Potter™ Hedwig Hoodie $69.00
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I wanted to make the kind of clothes I wished I could find for my own children — bold, fun, and soft enough to sleep in.

— Amanda, Founder
Hamish Highland Cow Top - Blade & Rose UK

Hamish the Highland Cow

It started with a shaggy fringe and a ginger coat. Hamish was one of our very first characters — inspired by the Highland cattle Amanda spotted on a Scottish family holiday. With his tousled mane and gentle eyes, he became an instant favourite with parents who wanted something a bit different.

Over a decade later, Hamish is still our best-seller. He's been there for thousands of first steps, muddy puddle jumps, and bedtime cuddles. From the original leggings to hoodies, tees, and matching family sets — if there's one character that is Blade & Rose, it's this one.

Children's leggings with a cow design and 'Blade & Rose' branding on a wooden floor. Hamish Highland Cow Leggings $29.00 Hamish Highland Cow Top - Blade & Rose UK Hamish Highland Cow Top $35.00 Highland Cow Hoodie Blade & Rose Hamish Highland Cow Hoodie $69.00 Highland Cow Socks Blade & Rose Hamish Highland Cow Socks $11.00
Meet Hamish →

Neutral Highland Cow

Inspired by our best selling Hamish and Bonnie Highland Cow collections. Neutral Highland Cow brings soft, neutral tones to our beloved fan-favourite character. We’ve taken all the charm and cuddly details you love, then wrapped them in a gentle, neutral color palette perfect for growing, exploring, and making memories.

Neutral Highland Cow Leggings Neutral Highland Cow Leggings $29.00 Neutral Highland Cow Top Neutral Highland Cow Top $35.00 Neutral Highland Cow Hoodie Neutral Highland Cow Hoodie $69.00 Neutral Highland Cow Socks Neutral Highland Cow Socks $11.00
Meet Neutral Hamish →

The best children's clothes are the ones that get lived in. Every grass stain is a story.

— The Blade & Rose Studio

Peter Rabbit

 Peter Rabbit™ Collection, inspired by the much loved Beatrix Potter classic.

Crafted in soft, gender neutral tones of oatmeal and white, the collection has been thoughtfully designed to be the perfect choice for baby gifting.

Featuring timeless pieces with charming Peter Rabbit embroidery and playful prints, this range blends comfort, practicality, and storytelling magic.

Our Peter Rabbit range follows him through the seasons: spring gardens bursting with radishes, golden autumn leaves. It's one of those rare collaborations where the worlds just fit gently, adventurous, rooted in nature.

Peter Rabbit™ Neutral Leggings Peter Rabbit™ Neutral Leggings $29.00 Peter Rabbit™ Neutral Top Peter Rabbit™ Neutral Top $35.00 Peter Rabbit Hoodie Peter Rabbit Hoodie $69.00 Peter Rabbit™ Fluffy Booties Peter Rabbit™ Fluffy Booties $35.00
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Nessie

 Perfect for little adventurers, and Loch Ness fans everywhere, this irresistibly cute range brings the mystery of the world famous adorable monster to life in true Blade & Rose style.

Famed for its signature knitted leggings featuring playful characters on the bottom, Blade & Rose continues to lead the market with original designs loved by children and gift givers alike. The new Nessie Collection makes gifting effortless, offering an instantly recognisable and delightfully themed outfit that’s both fun and practical.

Nessie Leggings Nessie Leggings $29.00 Nessie Top Nessie Top $35.00 Nessie Socks Nessie Socks $11.00 Nessie Gift Box Set Nessie Gift Box Set $78.00
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Kenzie The Puffin

Inspired by Britain’s much loved coastal wildlife, the Puffin Collection brings playful design and premium quality together in a joyful new character range, perfect for baby gifting, seaside destinations and little explorers alike.

At the heart of the collection are Blade & Rose’s iconic signature knitted leggings, featuring an irresistibly cute puffin character placed proudly on the bottom. And coastal theme Lighthouse and boat details on the front legs. The leggings are perfectly coordinated with a matching long sleeve top and socks, creating an instantly giftable outfit that customers recognise and trust.

Kenzie the Puffin Leggings Kenzie the Puffin Leggings $29.00 Kenzie the Puffin Top Kenzie the Puffin Top $35.00 Kenzie the Puffin Socks Kenzie the Puffin Socks $11.00 Kenzie the Puffin Gift Box Set Kenzie the Puffin Gift Box Set $78.00
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Moomins

Step into the magical world of Moominvalley…

This collection brings the warmth, wonder and gentle spirit of Moominvalley to life.

Crafted from beautifully soft 100% organic cotton, each piece features two enchanting designs — Free to Explore and Love Forever — capturing the heart of Moomin storytelling.

Rooted in a world of kindness, inclusion and imagination, the Moomins remind us that everyone is welcome, emotions are embraced, and adventure is always just around the corner. Now, these iconic characters are ready to be part of your little one’s everyday adventures.

Moomin™ Organic Love Forever Outfit (3PC) Moomin™ Organic Love Forever Outfit (3PC) $47.00 Moomin™ Love Forever Organic Romper Moomin™ Love Forever Organic Romper $51.00 Moomin™ Organic Love Forever Leggings Moomin™ Organic Love Forever Leggings $32.00 Moomin™ Organic Love Forever Top Moomin™ Organic Love Forever Top $38.00
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Gruffalo™ Outdoor Adventure Dress - Blade & Rose UK

Junior Styles

Selected collections now cater to children aged 4/5 yrs and 5/6 yrs making it easier than ever for little ones to continue their journey with Blade & Rose as they grow.

This extended range includes much-loved character tops featuring favourites such as The Gruffalo, Peter Rabbit, Miffy, Moomin, Batman, and Superman

This exciting launch comes in response to countless customer requests from families whose children have grown up with Blade & Rose and didn’t want the fun to end. Now, older siblings can continue to enjoy the charm with adorable twinning opportunities for brothers and sisters.

Harry Potter™ Hedwig Junior Top - Blade & Rose UK Harry Potter™ Hedwig Junior Top (Ages 4–6) $35.00 Harry Potter™ Hedwig Hoodie - Blade & Rose UK Harry Potter™ Hedwig Junior Hoodie $69.00 Harry Potter™ Hedwig Junior Leggings - Blade & Rose UK Harry Potter™ Hedwig Junior Leggings (4-6 Years) $32.00 Gruffalo™ Outdoor Adventure Junior Hoodie - Blade & Rose UK Gruffalo™ Outdoor Adventure Junior Hoodie $69.00
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